LeoVegas Group brand BetMGM strikes a deal with Newcastle United

LeoVegas Group is pleased to announce a partnership between the newly-launched BetMGM brand and Newcastle United F.C. This collaboration marks BetMGM’s strategic launch in the UK, and alignment with Newcastle United’s rich heritage and global following.

BetMGM will become an official club partner for the 2023/24 season, gaining visibility at St. James’ Park stadium and connecting with a worldwide audience through global broadcasts.

Newcastle United’s re-entry into the world’s elite this season is a golden moment for the football club and its incredible fans.” said Sam Behar, Director of UK/IRE & Global Sponsorships. 

We are proud that the club has selected BetMGM as one of its betting partners for the upcoming season. With our launch in the UK, it is fantastic to have Newcastle United as part of our stable of Premier League partner clubs. The team’s ambition and drive perfectly align with our growth strategy and we can’t wait to get started.

This exciting partnership underscores LeoVegas Group’s commitment to sports, and aligns with objectives of expanding Group brands’ reach and brand awareness.